---
title: Privacy Policy
description: Discover how Arqvera processes personal data, manages cookies, protects information and complies with applicable privacy regulations.
---

[![Green logo orange logotype](https://www.arqvera.com/hs-fs/hubfs/Green%20logo%20orange%20logotstype.png?width=44&height=60&name=Green%20logo%20orange%20logotstype.png "Green logo orange logotype")](https://www.arqvera.com?hsLang=en)

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          - [Fractional Growth Director](https://www.arqvera.com/fractional-growth-director)
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          - [Fractional CAIO: AI Value Realisation Partner](https://www.arqvera.com/fractional-caio-ai-value-realisation)
          - [Fractional COO: Operating Model & Business Execution Partner](https://www.arqvera.com/fractional-coo-operating-model-partner)
- [Who We Are](https://www.arqvera.com/who-we-are)
- Who we serve 
    - [Case Study: Cura Terrae](https://www.arqvera.com/cura-terrae-transformation-readiness)
    - [Case Study: Project Healthcheck](https://www.arqvera.com/project-health-check)
    - [Private Equity & Portcos](https://www.arqvera.com/private-equity-services)
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- Resources 
    - [Change Readiness Self Assessment](https://www.arqvera.com/transformation-readiness-self-evaluation)
    - [AI Readiness Self Assessment](https://www.arqvera.com/ai-readiness-self-evaluation)
    - [AI ROI Calculator](https://www.arqvera.com/ai-return-on-investment-calculator-arqvera)
    - [Project Health Self Assessment](https://www.arqvera.com/project-health-self-evaluation)

- [Home](https://www.arqvera.com)
- [What We Do](https://www.arqvera.com/what-we-do) 
    - [Trust Arq](https://www.arqvera.com/trust-arq)
    - [AI.ccelerate](https://www.arqvera.com/ai.ccelerate)
    - [Value Compass](https://www.arqvera.com/value-compass)
    - [Change Studio](https://www.arqvera.com/change-studio)
    - [Capability Mirror](https://www.arqvera.com/capability-mirror)
    - [PS Growth Engine](https://www.arqvera.com/ps-growth-engine)
    - [Fractional Leadership](https://www.arqvera.com/fractional-leadership) 
          - [Fractional Delivery Director](https://www.arqvera.com/fractional-delivery-director)
          - [Fractional Transformation Director](https://www.arqvera.com/fractional-transformation-director)
          - [Fractional Growth Director](https://www.arqvera.com/fractional-growth-director)
          - [Fractional CIO: Technology Assurance Partner](https://www.arqvera.com/fractional-cio-technology-assurance)
          - [Fractional CAIO: AI Value Realisation Partner](https://www.arqvera.com/fractional-caio-ai-value-realisation)
          - [Fractional COO: Operating Model & Business Execution Partner](https://www.arqvera.com/fractional-coo-operating-model-partner)
- [Who We Are](https://www.arqvera.com/who-we-are)
- Who we serve 
    - [Case Study: Cura Terrae](https://www.arqvera.com/cura-terrae-transformation-readiness)
    - [Case Study: Project Healthcheck](https://www.arqvera.com/project-health-check)
    - [Private Equity & Portcos](https://www.arqvera.com/private-equity-services)
- What We Think 
    - [What we write](https://www.arqvera.com/blog)
    - [What we say](https://www.arqvera.com/arqvera-media)
- Resources 
    - [Change Readiness Self Assessment](https://www.arqvera.com/transformation-readiness-self-evaluation)
    - [AI Readiness Self Assessment](https://www.arqvera.com/ai-readiness-self-evaluation)
    - [AI ROI Calculator](https://www.arqvera.com/ai-return-on-investment-calculator-arqvera)
    - [Project Health Self Assessment](https://www.arqvera.com/project-health-self-evaluation)

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[Contact Us](https://www.arqvera.com/contact-us?hsLang=en)

# **PRIVACY POLICY**

**Last updated:** 11th December 2025

**Governing Law:** UK GDPR & Data Protection Act 2018

## **1. Who We Are**

Arqvera Ltd (“Arqvera”, “we”, “us”) is a UK-registered company providing professional advisory, assurance and AI-enabled consulting services.

We act as:

- **Controller** for website and marketing data
- **Controller or Processor** for client data (as defined in each SOW)

## **2. Personal Data We Collect**

We may collect:

### **2.1 Directly from you**

- Name
- Email address
- Company name & role
- Phone number
- Enquiry details
- Meeting notes

### **2.2 Automatically**

- IP address
- Device information
- Cookie data
- Analytics (page views, interactions, traffic sources)
- Behaviour patterns
- AI tool usage metadata

### **2.3 For service delivery (under MSA/SOW)**

- Stakeholder interview notes
- Diagnostic input data
- Organisational charts & role information
- Operational, delivery or transformation data
- Optional: limited HR, performance or programme data
- No special category data unless explicitly agreed

## **3. How We Use Personal Data**

We use data to:

- Respond to enquiries
- Provide consulting & assurance services
- Operate Value Compass™, Trust Arq™, Capability Mirror™, Change Studio™ and AI.ccelerate™ diagnostics
- Improve our methodologies
- Conduct workshops, interviews and assessments
- Maintain business records
- Comply with legal obligations
- Analyse website usage
- Send marketing communications (with consent or legitimate interest)

## **4. Legal Bases for Processing**

We rely on:

- **Contract** (when delivering services)
- **Legitimate Interests** (B2B relationship management, analytics)
- **Consent** (cookies, marketing communications)
- **Legal Obligation** (company, tax, regulatory compliance)

## **5. Sharing Personal Data**

We may share personal data with:

- Subcontractors performing work for Arqvera
- Professional advisers (legal, financial, insurance)
- IT service providers
- Cloud and analytics platforms

All subprocessors must sign UK-GDPR compliant agreements.

We do **not** sell personal data.

## **6. International Transfers**

Where data is transferred outside the UK, we use:

- UK Addendum to EU SCCs
- UK IDTA
- Adequacy decisions
- Additional safeguards where required

## **7. Data Security**

We implement:

- Access controls
- Encryption where applicable
- Multi-factor authentication
- Secure transfer protocols
- Retention & deletion policies
- Restricted access to client data
- Logging & monitoring

## **8. Retention**

We keep data only as long as necessary:

- Website analytics: 12–26 months
- Enquiry data: 24 months
- Client project data: 6 years (contractual + regulatory)
- Marketing data: until opt-out

## **9. Your Rights **

You have the right to:

- Access your data
- Rectify inaccuracies
- Request deletion
- Restrict processing
- Object to processing
- Data portability
- Withdraw consent
- Complain to the ICO

ICO Contact: **www.ico.org.uk**

Phone: 0303 123 1113

## **10. Contact**

For privacy queries or data requests:

[**privacy@arqvera.com**](mailto:privacy@arqvera.com)

Arqvera Ltd, Office Suite 3, Shrieves Walk, Stratford Upon Avon, United Kingdom, CV37 6GJ, United Kingdom

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### Connect with us

- [![Linkedin icon white](https://www.arqvera.com/hubfs/Linkedin%20icon%20white.png)](https://www.linkedin.com/company/arqvera/)

###### Policies

- [Website Terms of Use](https://www.arqvera.com/website-terms)
- [Privacy Policy](https://www.arqvera.com/privacy-policy)
- [Cookie Policy](https://www.arqvera.com/cookie-policy)
- [AI Transparency Notice](https://www.arqvera.com/ai-transparency-notice)

Copyright © 2026 Arqvera Limited. Registered Company Number: 16918674. All Rights Reserved.